Jun Hoong couldn’t mask happiness after timely sponsorship


For protection: Cheong Jun Hoong posing with the Simply K mask.

PETALING JAYA: World diving champion Cheong Jun Hoong is simply delighted after receiving a timely boost ahead of her departure to the Olympic Games.

The 31-year-old has signed a sponsorship deal with Simply K, a well-known mask manufacturer in Malaysia.

Jun Hoong, who will be taking part in the women’s 10m platform individual event, will leave with her coach Yang Zhuliang to Tokyo tomorrow.

Amid fears over Covid-19 cases at the Games Village, Jun Hoong remains focused.

“There is definitely some cause for concern but these matters are out of our control. The best thing for me to do is to focus on doing my best and not get distracted,” said Jun Hoong.

“I will also do whatever I can to safeguard myself from the pandemic and that includes wearing a mask, practising social distancing, and washing my hands frequently when I’m out in public.”

Jun Hoong is competing in her third Olympics but this time, there is a hope for her to deliver a medal although her journey towards qualification had been fraught with challenges.

“Qualifying for the Tokyo Olympics had not been easy,” said Jun Hoong, who went for a knee surgery in 2018 and did not compete in any tournaments until recently.

“The last two weeks have been crazy, we have been frantically preparing for this huge event. I have been training hard every day.

“And thanks to the guidance from my coach, I have learned much and there are improvements.”

At the last Rio Olympics, she won a silver medal in the synchronised 10m platform event with Pandelela Rinong.

Jordan Foo, the managing director of Simply K, has pledged his full support to Jun Hoong although the company is going through its own challenges as a result of the pandemic and a weakened economy.

“We have partnered with her dogged determination in the face of adversity. Despite all kinds of setbacks, she has made the cut for the Olympics. That has touched me the most,” said Jordan.

Simply K has also supplied specially-made commemorative masks for the Malaysian delegates in Tokyo through its partnership with Olympic Council of Malaysia (OCM) and the Badminton Association of Malaysia (BAM).

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