TIGER Beer is taking football back to the streets with the return of Tiger Street Football, a platform for street-wise stars to uncage their skills and prove that they have what it takes to be the best.
Following a series of regional qualifiers kicking off this month, the top-rated teams will compete against each other at the Grand Finals to find the ultimate champions.
The winners will walk away with a cash prize of RM10,000, a trophy presented by legendary Manchester United star and Tiger Beer brand ambassador Rio Ferdinand, and of course, the ultimate bragging rights!
Rio is the natural choice to front the campaign.
He grew up in a small council flat and kicked his first football on the streets of South London.
Peckham was the place where he honed his football skills and learned to get up again and again no matter how many times he got knocked down.
Anyone who plays football and has great passion for the game, this is the time to shine.
Gather a team of six and register at www.drinkies.my/tigerstreetfootball for a fee of RM100.
Regional qualifiers will begin in Kuala Lumpur on July 13, followed by Penang (July 14) and Johor Baru (July 20).
In addition to entry into the tournament, each team will receive exclusive Tiger Street Football kits and a Tiger football.
The grand finals will see eight of the best teams compete for the title.
They are the first- and second-placed teams from each regional qualifier and two “wildcard” teams, which are those with the best goal difference across all qualifiers.
Tiger Beer Malaysia marketing manager Pearly Lim said football had always been a core part of Tiger Beer’s DNA, from match-viewing parties and contests to the large network of bars and pubs where fans gathered to drink and watch their favourite teams play.
“With the return of Tiger Street Football, our aim is to uncage talented footballers who have honed their skills on the streets of Malaysia and give them the chance to become legends in their own right.
“So gather your football-playing friends and sign your team up.
“Find out if you have what it takes to win the coveted title and the chance to meet Rio Ferdinand,” she said.
Football fans who want to watch the top teams going head to head at the finals should clear their schedule on July 27 and head down to TREC KL for the Tiger Street Football Festival.
In addition to the grand finals, there will be an array of football activities, live music, food and Tiger Beer.
The public will also get a chance to meet Rio, who will crown the champions.
There will be one-of-a-kind Tiger Street Football memorabilia, including footballs and jerseys signed by the man himself, and the chance to meet the legend up close and personal.
Check out participating bars to find out how.
Various contests are also running on Tiger Beer’s website and Facebook page Drinkies.
Tiger Street Football is open to non-Muslims aged 21 and above only.
For further details and competition rules, visit www.tigerbeer.my or www.facebook.com/tigerbeermy
Did you find this article insightful?