Jack ready to play his role to help national athletes


Familiar face: Datuk Jack Koh used to play doubles for the national badminton team and pioneered Malaysia’s Purple League.

PETALING JAYA: Former badminton international Datuk Jack Koh has been roped in as one of the members of the newly formed panel of experts (POE) under the Youth and Sports Ministry.

Jack, who used to play doubles for the nation and pioneered Malaysia’s Purple League, is honoured with the opportunity.

“I can contribute my experiences and knowledge to the industry that has brought me up, ” said Jack, who is currently the chief executive officer of Lavis.

The objective of the panel is straight forward – to advise the ministry in various challenging issues faced by them and to come out with a strategy to towards excellence in development of sports, youths and the industry.

Jack is one of the 24 selected by the ministry under the POE headed by Youth and Sports Minister Datuk Seri Reezal Merican Naina Merican.

The 36-year-old, who won a silver medal with Tan Bin Shen in the boys’ doubles at the 2002 World Junior Championships in South Africa, said it was important to equip national athletes to face life after their sports careers are over.

“I will probably will look into equipping upcoming and current athletes with the necessary skills for their life after sports (Post Athlete Career Programme), ” he said.

“We also need to see sports as an industry in Malaysia and build the right ecosystem for it.

“We can look into racquet sports and team sports like football, basketball and etc.

“This will be a good platform for the minister to engage with heads of different agencies and hear out what the stakeholders have to say and list their plans, more so in building sports industry, ” added Jack, who is also the deputy president of the Association of Malaysia Sports Industry Management (PRISM).

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