(Reuters) - Britain's fastest female sprinter Dina Asher-Smith has hit out at sports marketers for differences in the way they portray male and female athletes, saying too many messages featuring women focus on aesthetics rather than sporting success.
The 25-year-old, a triple European gold medallist who holds British records in 100 and 200 metres, said that while marketing campaigns involving elite female athletes had improved in recent years, efforts were still needed to "speed it up".
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