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Business 09 Mar 2013 | 12:00 AM

Nielsen Malaysia is changing the way it does business

NIELSEN Malaysia is changing. The country’s leading market research company is becoming more proactive and plans to offer more globally-proven products.

Business 01 Mar 2014 | 12:00 AM

Nielsen to maximise sales

NIELSEN Malaysia, one of the country’s biggest market research firms, has committed itself to improving its radio listenership measurement.

Business 01 Mar 2014 | 12:00 AM

Move with the times, Nielsen told

MEDIA and advertising players are calling on market research firm Nielsen Malaysia to buck up and live up to the changing patterns of media consumption to ensure a more accurate measurement of the Malaysian audience.

Business 24 Jul 2013 | 12:00 AM

Nielsen survey: Malaysia's Consumer confidence index down in Q2

PETALING JAYA: Malaysia’s consumer confidence index fell four points to 103 in the second quarter of 2013, in line with the slowdown in fast-moving consumer goods (FMCG) during the period, according to the Nielsen global survey of consumer confidence and spending intentions.

Badminton 05 Mar 2014 | 9:49 PM

Nielsen-Pedersen hoping for better luck this time

BIRMINGHAM: World No. 4 mixed doubles pair Joachim Fischer Nielsen-Christinna Pedersen of Denmark are the in-form pair right now.

Business 15 Jan 2014 | 3:20 PM

M’sians optimistic about financial goals, Indonesians most upbeat: Nielsen

About three quarters (74%) of Malaysians believe they will achieve their financial goals for the future, with only 26% expressing no confidence, according to a new study by Nielsen.

Business 29 May 2010 | 12:00 AM

Nielsen Malaysia goes for growth

LEADING market research company The Nielsen Co (M) Sdn Bhd aims to grow its consumer research (CR) business by a double-digit percentage this year.

World 08 Apr 2019 | 11:46 AM

U.S. Homeland Security Secretary Nielsen resigns amid Trump anger over border

WASHINGTON (Reuters) - U.S. Homeland Security Secretary Kirstjen Nielsen, who oversaw President Donald Trump's bitterly contested immigration policies during her tumultuous 16-month tenure, resigned on Sunday amid a surge in the number of migrants at the border with Mexico.

TECH 31 Jul 2017 | 6:50 AM

Google grabs Nielsen as business apps user from Microsoft

Kim Anstett made an unusual decision for a corporate technology buyer. Several months ago, the chief information officer of media measurement firm Nielsen Holdings Plc, moved 56,000 employees from Microsoft Corp’s business software to Google.

TECH 22 Jan 2016 | 12:00 AM

Nielsen, Facebook team up to measure TV social media impact

Nielsen has reached agreement with Facebook to improve how it measures the social media impact of TV shows, a useful means of assessing the size of an audience, the global information company announced.