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Football 12 May 2016 | 4:13 AM

Adidas ends deal with Chelsea early, ups 2016 outlook

BERLIN (Reuters) - Adidas AG is ending its shirt sponsorship deal with English football side Chelsea six years early as part of a shift to partner with fewer clubs, prompting the German firm to raise its full-year profit forecast.

Other Sport 07 May 2016 | 5:36 AM

Kentucky Derby, where revenue flows like aged Bourbon

(Reuters) - Since its first running in 1875, the Kentucky Derby has remained one of those tribal, celebratory events that bring our ever-fragmented viewing populace together.

Other Sport 03 Mar 2016 | 8:16 PM

Adidas hopeful for boost from 2016 sports events

HERZOGENAURACH, Germany (Reuters) - The outgoing chief executive of Adidas presented results on Thursday that show the German sportswear company is making a comeback on its home turf of western Europe and in football, but still with much to do to catch Nike .

Golf 07 Aug 2014 | 6:50 PM

Adidas to hike marketing spend by 1 percent of sales

BERLIN (Reuters) - Adidas, the world's second-biggest sportswear firm, will increase its spending on marketing by 1 percent of sales as it seeks to halt the advance of market leader Nike following a profit warning last week.

Golf 07 Aug 2014 | 6:49 PM

Adidas spending on marketing, stores to hit margins

BERLIN (Reuters) - Adidas, the world's second-biggest sportswear firm, will ramp up spending on marketing following a profit warning last week as it seeks to halt the advance of market leader Nike.

Golf 20 Sep 2013 | 3:38 AM

Adidas scraps 2013 goals as Russia, wet golf season weigh

FRANKFURT (Reuters) - German sports apparel maker Adidas warned on 2013 profit on Thursday, saying adverse currency effects, a distribution problem in Russia and poor trading at its golf business meant targets were no longer attainable.

Other Sport 30 May 2012 | 12:00 AM

F1 revenues to grow near double digits till 2016 - UBS

HONG KONG (Reuters) - UBS AG expects

Other Sport 30 May 2012 | 12:00 AM

F1 revenues to grow near double digits till 2016 - UBS

HONG KONG (Reuters) - UBS AG expects