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DIGITALISATION has swept through Southeast Asia to become a focal point for companies, especially small and medium enterprises (SMEs) in a competition to be at the forefront of the digital rat race.
LONDON: Facebook will hire 1,000 people in London this year in roles such as product development and safety as it continues to grow its biggest engineering centre outside the United States after Britain leaves the European Union.
PETALING JAYA: With two-thirds of the population on the Internet and social media gaining stronger ground in the country, influencer marketing is one of the avenues employed by marketers to deepen their brand presence and to boost bottom lines.
It may have been the decade of smartphones, on-demand everything, and Instagram memes, but the prize for the world’s best performing stock in the MSCI World Index (2) goes to a dairy company in New Zealand.
KUALA LUMPUR: Ogilvy has partnered with Ipsos to understand ‘The Not So Secret Lives of Malaysian Gen Z’ through a new study. This is the third part in a series of thought leadership piece, by Ogilvy, following The Secret Lives of Malaysian Millennials (2017) and The Secret Lives of Malaysian Millennial Moms (2018).
WHEN Adda Uwais started documenting her weight loss journey on Instagram, she won an army of followers who admired her drive for results. Those loyal followers became her first clients when she established EatSlim Lifestyle, a brand that produces and distributes low-carb foods.
KUALA LUMPUR: Bank Negara Malaysia’s (BNM) proposal to set a cash transaction limit (CTL) of RM25,000 per transaction next year has received a mixed reaction from businesses, with some quarters suggesting it should be at least RM50,000.
HONG KONG: TikTok, the viral short video app run by Chinese upstart ByteDance Inc, saw global user-downloads fall for the first time since its inception two years ago, new data from Sensor Tower shows.
WASHINGTON (Reuters) - Facebook Inc CEO Mark Zuckerberg conceded on Wednesday that the company's planned digital currency Libra was a "risky project," but sought to reassure skeptical U.S. lawmakers that it could lower the cost of electronic payments and open up the global financial system to more people.
Billions are paid to social-media personalities to pitch products in an influencer economy riddled with deceit