Search


You have searched for "imagination"

Showing 1-10 of 256

Sort by: Newest | Oldest | Relevance


Business 06 Jan 2003 | 12:00 AM

The gift of the gab

Book review by: HAN AI LEEN Title: The Charisma Effect #8211; How to Captivate an Audience and Deliver a Winning Message. Author: Desmond Guilfoyle. Publisher: McGraw-Hill.

Business 15 Jan 2003 | 12:00 AM

NEAC: M’sian businesses need to raise productivity further

MALAYSIAN businesses need to be more aggressive in raising their level of productivity, as well as find their niche in global markets, said National Economic Action Committee (NEAC) secretariat head Dr K. Govindan.

Business 01 Feb 2003 | 12:00 AM

Common sense stock picking

By Yeoh Keat Seng

Business 01 Feb 2003 | 12:00 AM

What’s the deal with fee compensation?

According to the president of the Association of Accredited Advertising Agents (4As), Khoo Boo Boon, some 130 agency folk - some with clients in tow - attended the half-day seminar about 10 days ago on the subject of implementing a fee-based system for agencies.

Business 15 Feb 2003 | 12:00 AM

The power of database management

BUILDING a direct relationship with customers is an important tool that helps organisations and leading brands develop focused, relevant and cost-effective campaigns targeted at different customer segments.

Business 15 Feb 2003 | 12:00 AM

New global strategy for McCann Erickson

A SEAMLESS integration of an agency's skills, craft, talent, disciplines, standard and ideas becomes a unified strategy that, correctly applied to brand building, can result in the creation of a #8220;brand voice#8221;, a pervasive, yet non-intrusive brand identity that the consumer senses on every possible level.

Business 04 Mar 2003 | 12:00 AM

Klang Valley projects are top earners for MK Land

MK LAND Holdings Bhd expects its residential property projects in the Klang Valley to be the major contributor to group revenue this year.

Business 20 Apr 2003 | 12:00 AM

Devising ways to churn creativity

If you are asked what is half of eight, chances are your answer will be 'four'. But for some people, including author Marci Segal, the answer could also be 'nine minus five' or 'zero (by cutting the figure 8 horizontally)'.

Business 01 Sep 2003 | 12:00 AM

Clearing the air the Bio Air Care way

CAN you imagine a spray that can kill viruses and bacteria, neutralises toxic gases, is non-toxic itself and at the same time is a deodorising agent?

Business 16 May 2004 | 12:00 AM

How good leaders spur growth

By NOEL TICHY