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AT ITS heart, basketball is a team sport played by individuals on a rectangular court. Two teams of five players trying to shoot a ball through a hoop. A simple game that has churned out billionaires.
NEW YORK: A Nike Inc sneaker worn by a college basketball superstar split in half less than a minute into a highly anticipated game between Duke University and North Carolina, prompting an outcry on social media as the company sought to figure out what caused the malfunction.
BENGALURU: Nike Inc, the world’s largest footwear maker, reported better-than-expected quarterly revenue and profit, and indicated a rebound in its basketball category.
Filming is expected to begin within weeks for a McDonald's advertising campaign featuring Yao Ming which could be beamed across China as early as May, said the company.
WASHINGTON: The U.S. Supreme Court on Monday declined to consider reviving a copyright case in which Nike Inc was accused of unauthorized use of photographer Jacobus Rentmeester's famous 1984 photograph of basketball superstar Michael Jordan soaring through the air.
NEW YORK: Billionaire media executive David Geffen is interested in buying the Los Angeles Clippers basketball team, according to a person with knowledge of Geffen's thinking, following a decision by National Basketball Association commissioner Adam Silver to ban Clipper owner Donald Sterling for life.
NEW YORK: Samsung Electronics will resume advertising during Los Angeles Clippers basketball games, following the National Basketball Association's decision to ban owner Donald Sterling from the game for life.