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Google said on June 24 it was delaying plans to phase out the use of browser “cookies” for its ad targeting after drawing complaints over its replacement for the technology.
(Reuters) - IBM Corp is developing tools that would ensure online advertising algorithms do not unfairly show ads to only specific groups such as mostly men or wealthy people, aiming to address discrimination concerns that have drawn industrywide scrutiny.
Highly personalised targeting of web users for advertising is a central part of the Internet today, but some in the EU want to ban it, potentially upending a business model that made Google and Facebook giants.
OLIMPIA, Brazil (Reuters) - Jose Antonio Arantes, a Brazilian newspaper editor and radio host, awoke around 4 a.m. on a morning in March to find his house had been set on fire. With buckets of water, he and his wife doused the blaze before it grew out of control.
Google faces a sweeping European Union probe into its advertising technology, a move that strikes at the heart of the tech giant’s business model.
Google faces a sweeping European Union probe into its advertising technology, barely two years after regulators shut down nearly a decade of investigations.
BRUSSELS (Reuters) - Google was in the EU antitrust spotlight again on Tuesday as regulators opened an investigation into whether its digital advertising business gives the Alphabet unit an unfair advantage over rivals and advertisers.
An Antitrust Bill being proposed may force Amazon to sell of its logistics services division, a major source of income for the company, which is being accused of monopolistic practices.
BEIJING: Creative content, including entertainment shows on TV, with focus on the elderly group, can develop into a niche business with significant market potential, given that China is increasingly becoming an ageing society, industry experts said.