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Promos to boost Vitagen appeal

VITAGEN, the leader in the local cultured-milk market with over 60% share, will continue its advertising and promotional (AP) activities to remain top-most on consumers' minds.


Champion of digestive care turns 40

VITAGEN, the cultured milk drink, has been on the shelves for four decades, which means that most Malaysians practically grew up drinking it.


Malaysia Milk diversifies to increase reach

LOVE your tummy every day. Vitagen! — is perhaps one of the most memorable jingles on television these days. And Vitagen is a product well-known in the local market.


Roadshow highlights the importance of a healthy gut

VITAGEN, a long-standing favourite of Malaysians, celebrated its 40th anniversary with a nationwide roadshow, the Vitagen A-Maze-ing Challenge 2017, which kicked off in IOI City Mall, Putrajaya.


Importance of having a healthy gut

VITAGEN Malaysia, in conjunction with their 40th anniversary, will have a nationwide roadshow at IOI City Mall in Putrajaya from Aug 23 to 27, followed by Queensbay Mall in Penang and Aeon Tebrau City in Johor.

Metro News

Educating M’sians on role of probiotics in gut health

VITAGEN has stepped forward as a sponsor of a new multi-platform education programme launched by the Nutrition Society of Malaysia (NSM) to educate Malaysians on the role of probiotics and the importance of gut health.

Metro News

Metro Watch

HEALTHY GUT: The Vitagen A-Maze-ing Challenge 2017 nationwide roadshow is ongoing until Sunday at the Main Concourse, Ground Floor, Mahkota Parade.


Roadshow to raise awareness on having stronger digestive system

THE health-conscious in the Klang Valley enjoyed various fun family-oriented educational activities and learned about good digestive care at the recent Vitagen Healthy Tummies Programme (VHTP) roadshow at Sunway Pyramid, Petaling Jaya.


Assess your digestive health online

WE MALAYSIANS sure do know how to enjoy the variety of food and cuisines available to us.


Promoting digestive health awareness

As part of the campaign to generate greater awareness of better digestive health amongst Malaysians, the Digestive Health Advisory Board (DHAB) organised various roadshows last year, the most recent being the year-end exhibition in Village Mall, Sungai Petani, Kedah (Dec 12-15).