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Corporate News

Astro chief Rohana Rozhan, Variety Award honoree, looks to build on strengths

LOS ANGELES: Speaking at TV conference and market MipTV in Cannes, France, on Monday, where she received Variety's Achievement in International Television Award, Datuk Rohana Rozhan, group CEO and executive director of Malaysian media group Astro, emphasised that the company would play to its strengths as the market evolved.


Astro’s evolution

FOR close to two decades, Astro Malaysia Holdings Bhd has established itself as a dominant pay TV provider, having today a 69% market share of the country’s total households.


Netflix, iflix or Astro?

Fight for English segment will come down to content offering, subscription pricing and differentiation in service