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Digital continues to drive adex, forecast to grow 17%
PETALING JAYA: Digital will continue to energise adspend growth in Malaysia and is forecast to grow 17.2%, reaching US$522mil and 37.7% share of total market spend this year, according to the latest global forecast by Dentsu Aegis Network.
Of mistakes, bloopers and emojis
THE year 2019 is starting to look interesting. After a boring January where nothing much happened, the pace is picking up both in business opportunities and political activities. After getting the New Year and Chinese New Year celebrations out of the way, entrepreneurs and politicians have started planning and strategising for the year ahead.
Sports marketing gaining ground
Dentsu considers it as a platform to promote and build brands.
BHP Billiton faces corruption probe over Beijing Olympics(Update)
MELBOURNE/BEIJING: The U.S. government is investigating top global miner BHP Billiton Ltd for possible corrupt practices, the company confirmed, after media reports said it was being probed for its sponsorship of the 2008 Beijing Olympics.
Britain probably out of recession as one-offs boost growth
LONDON: Britain probably came out of recession between July and September, economic growth numbers are widely expected to show later on Thursday, but the dangers of a relapse loom large.
Conservatives say to slash welfare in next austerity phase
BIRMINGHAM, England: The government would cut an extra 10 billion pounds a year from its welfare budget and slash spending across the board in the next phase of austerity if re-elected, Chancellor George Osborne will say on Monday.
Britain's economy slows as firms' hiring, investment plans ease
LONDON: Britain's economy has lost momentum over the past few months, with firms scaling back investment and hiring plans, business lobby BCC said on Tuesday, in another sign that a meaningful economic recovery remains elusive.
IOC has no plans for track-side adverts
PARIS: Leading sponsors will not be allowed to advertise their brands at Olympic venues as they could when the sites were used for the Paralympics, a senior International Olympic Committee (IOC) figure said on Tuesday.
Fastest UK production since 1987 signals recession end
LONDON: British industrial output grew at its fastest pace in 25 years in July, making up all the ground lost due to an extra public holiday in June and raising the chances that the economy is crawling out of recession.
