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PETALING JAYA: MARKETING magazine has introduced an online platform that brings Malaysian chief marketing officers (CMOs) who will share their learnings over an hour-long CMO Roundtable session.
PETALING JAYA: In a lighting-fast move, MARKETING magazine in collaboration with out-of-home (OOH) digital company Visual Retale Sdn Bhd are running a campaign to keep people off the streets amid the coronavirus (Covid-19) outbreak.
PETALING JAYA: Local agency Entropia, which was formed three years ago, not only believes in the power of storytelling but in the other four main pillars as its core for creativity.
KUALA LUMPUR: What is a long festering issue in Malaysia and around the world was thrust into the spotlight by the International Advertising Association (IAA) Malaysia at its recent forum series event.
Sunway Malls emerged a big winner at the International Council of Shopping Centres (ICSC) Asia-Pacific Awards, bagging two awards for two of its malls.
PETALING JAYA: When it comes to marketing and advertising, a lot of things have changed within the marketplace in the last two decades
PETALING JAYA: The digital wave sweeping across the globe has changed how businesses communicate with their clients. Companies intending to pursue business-to-business (B2B) growth are exploring ways on how they can boost sales while striving to keep their costs at optimum levels.
MALAYSIA’s first completely online equities broker, Rakuten Trade Sdn Bhd, took home two industry awards – Best Partnership in a Loyalty Programme (Gold) and Best Loyalty Programme for a Financial Brand (Bronze) – for its Rewards Eco System Programme at the 2019 Loyalty and Engagement Awards by Marketing Magazine in Singapore.
PETALING JAYA: The prestigious Spikes Asia Advertising Festival has launched the Young Spikes 2019 competitions in Malaysia allowing marketing communications professionals in Malaysia aged 30 or below a chance to gain recognition and make their mark.