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Keeping ahead of the game
IN the face of challenges brought about by the pandemic, it might still be business as usual for Julie’s, as it stays steadfastly to its course in rebranding itself.
Julie’s undergoing dynamic rebranding campaign
PETALING JAYA: Julie’s, the eponymous biscuit brand founded 35 years ago in Malaysia, has emerged with new confidence and a spirit of hope through a dynamic rebranding campaign.
Race for new skills to stay afloat
Employees rush to adapt to the unfamiliar UK workplace created by virus
A higher level of storytelling
PETALING JAYA: Local agency Entropia, which was formed three years ago, not only believes in the power of storytelling but in the other four main pillars as its core for creativity.
Top honours at the Malaysia Effie Awards 2019
KUALA LUMPUR: The recent 12th edition of the Malaysia Effie Awards saw Leo Burnett Advertising named as “Agency of the Year” while Maxis was named “Brand of the Year”.
A decade of supporting SMEs
THE Star Outstanding Business Awards’ (SOBA) 10th Anniversary Celebration was certainly a night to remember.
Sharifah wins business leader of the year award
PETALING JAYA: Woman power is fast gaining prominence in the media, advertising and marketing industry worldwide. The Malaysian ad and marketing industry is also witnessing such a trend amid rapid disruptions from various fronts.
Industry veteran takes on group integration role with People ‘n Rich Holdings
PETALING JAYA: Seasoned agency veteran, David Mitchell(pic) has assumed the role of group integration director with the People ‘n Rich Holdings which includes People ‘n Rich Advertising, Display Asia, Velocity Asia and Media Consortium Corp effective March 1.
Building friendships, growing together
The fact that employees at Forefront International are a tight-knit lot is probably nothing new. A steamboat lok-lok truck party, a Songkran-themed water fest, fun outings, games, trips – their activities are the stuff of legend.
