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Business

Publicis bucks the trend

WHILE most advertising firms are freezing or reducing their staff headcount, Publicis Communications Malaysia Sdn Bhd aims to increase its workforce with a view of doubling its revenue over the next three to five years.

Business

Matrade expo targets major projects in Middle East

Malaysia External Trade Development Corp (Matrade), the national trade promotion agency, is targeting major projects in the Middle East for its Malaysia Services Exhibition (MSE) 2009 in Dubai.

Business

Finding the right strategies

This 2009 is definitely going to be a tough year for the tourism industry across the world as the worsening economic crisis causes long-haul visitors to stay home and regional travellers to cut short their trips to cut back on spending.

Business

Zhulian to expand despite gloomy market outlook

Zhulian Corp Bhd, a main-board group specialising in direct selling, is undertaking expansion this year to cater to new markets, despite a gloomy global market outlook.

Business

30 years transform China, but not its politics

BEIJING (AP) - Thirty years ago this month, China's communist leaders launched an economic revolution, opening the door to free market reforms and foreign trade - though not to political change.

Business

OCBC reaches out to SMEs via campaign

OCBC Bank (M) Bhd is reaching out to business-banking customers, especially small and medium enterprises, through a rare RM2mil institutional advertising campaign that centres on how the bank innovates to make life easier for businesses.

Business

Liu Xiang pullout a blow to advertisers

BEIJING (AP): Hurdler Liu Xiang's surprise departure from the Olympics was a blow to advertisers including Coca Cola and Nike that made the 25-year-old hurdler a star of campaigns aimed at Chinese consumers.

Business

Nation building and branding Malaysia

BRANDING applies to a country as well as to a product or an individual.

Business

Case study: Advance Tech taps IT expert from abroad

ABOUT three years ago, Advance Tech Communications Sdn Bhd (ATC), a mobile wireless research company, managed to entice US-based Dr Shiv Verma, a world-renowned expert in cutting-edge mobile wireless technology to come over to Malaysia to work on an exciting project.

Business

F&N to ride on strong brand

FN Holdings Bhd intends to build on its strong brand to grow its food and beverage (FB) business and expand its presence within the region.