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PR vital for company growth

B>C/B>OMPANIES sometimes spend huge sums of money on a public relations campaign, which eventually turns out to be unproductive. 'The primary reason communications campaigns fail is because they are not initiated with clearly stated definition or goals. Hence the desired result is not achieved,' said Anne Gabriel, managing director of Weber Shandwick, an international public relations company that claims to produce success with its Outcome Management (OM) programme.


Aviva to push marine cargo and fire sectors

Aviva Insurance Bhd is intends to increase its marine cargo and fire insurance businesses because of their increasing profitability, said chief executive officer Song Yam Lim.


Kodak to earn more via document imaging

EASTMAN Kodak Co expects revenue from its document imaging business in Malaysia to grow by at least 20% this year.


GE first-quarter earnings edge up

General Electric Co's first-quarter earnings rose only 1%, despite double-digit gains in revenue and industrial orders as its finance arm continues to overshadow its old-line businesses.


News in brief

News in brief on: Sime Darby, Tronoh, Autoair, Wah Seong, Brem Holding and AKN Messaging.


Malaysia to focus on export of services

HAVING done remarkably well as an export-oriented economy via the offtake of merchandise goods, Malaysia is now zooming in on efforts to carve a name as a specialist services provider in the global arena.


TH Group expanding healthcare division

TH Group Bhd is strengthening its healthcare division by expanding Nilai Cancer Institute (NCI), the first private specialist oncology hospital in Malaysia.


Banker who believes in integrity

STANDARD Chartered Bank group chairman Bryan Sanderson believes in delegation.


Digistar secures rights to US-based products

DIGISTAR Corp Bhd has obtained exclusive distribution rights in Asia for US-based RaulandBorg products and services, including software and hardware for healthcare, education and security.


Osim eyes RM84m in new sales

OSIM (M) Sdn Bhd, a health checks and care equipment retail chain operator, aims to achieve RM84.4mil sales for its newly launchedIiSymphonic/Imassage chair by year-end, chief executive officer Tay Sim Kim said.