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PETALING JAYA: Can the level of creativity be replicated by non-agencies like consultancies and marketers?
China was once eager to spend on US brands. Then citizens of the world’s biggest country shifted their allegiances.
NEW YORK: GameStop Corp Chairman Ryan Cohen made a point of doing away with corporate excess such as a company plane and used the allure of rebuilding the videogame retailer to recruit Amazon.com Inc's Australia chief Matt Furlong as chief executive, according to people familiar with the process
SAUDI Arabia’s sovereign wealth fund deepened its bet on video games, fresh from a face-saving deal that turned around its investment in Activision Blizzard Inc.