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AdEasy raises capital for product development

ONLINE marketplace for offline advertisement space AdEasy has raised a fresh round of funds from angel investors to help the startup expand its technology use for campaign planning and analytics.


Quick take: MQ Technology jumps 12% on its Mongolian lottery business venture

KUALA LUMPUR: MQ Technology Bhd jumped 12% in early trade Friday after announcing its plan to venture into the business in Mongolia.


Publicis to buy Epsilon for US$4.4bil

LONDON: Publicis Groupe SA will pay US$4.4bil in cash to acquire Alliance Data Systems Corp’s marketing unit Epsilon, as the French advertising group seeks to deepen its digital expertise and expand in the US.


Top US court rebuffs challenge to Nike over Michael Jordan photo

WASHINGTON: The U.S. Supreme Court on Monday declined to consider reviving a copyright case in which Nike Inc was accused of unauthorized use of photographer Jacobus Rentmeester's famous 1984 photograph of basketball superstar Michael Jordan soaring through the air.


Alibaba bets on Frenchman to lead Lazada’s expansion

HONG KONG: In December, Alibaba Group Holding Ltd put Pierre Poignant in charge of Lazada, the subsidiary spearheading the Chinese e-commerce giant’s high-stakes Southeast Asia expansion.


WPP sees another year of falling sales as client losses bite

LONDON: Advertising group WPP Plc is bracing investors for another tough year as it feels the effects of client losses and its agencies in North America struggle with a shift toward digital marketing.

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Battling bans, Huawei goes on an advertising offensive

Chinese company looks to sway US allies amid efforts to block it from rollouts of 5G networks on national-security concerns