Educators must reach students through their screens

SOCIAL media is rapidly becoming the new “blackboard” for Gen Z. According to our survey involving 345 Gen Z university students (275 female and 70 male students), platforms like TikTok and WhatsApp status updates are emerging as primary sources from which students receive important reminders and educational content in their daily lives.

Over 90% of participants said they spend more than three hours a day on social media. TikTok, WhatsApp status updates and Instagram are the platforms they use most often.