AIRASIA supremo Tan Sri Tony Fernandes has to be publicly sanguine about the threat that Malaysia’s newest and second low-cost airline (Firefly does not count as one in our books) Malindo Airways poses.
But the shrewd operator that he is, he is much more likely to take the threat seriously in private and no doubt has his plans to reduce the threat and keep it to a minimum. It will not be at no cost though for a competitor puts pressure on margins and hence profits.
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