China could emerge as main tourist source market for Kenya post COVID-19


By Bai LinUnreguser

NAIROBI, Oct. 22 (Xinhua) -- China has the potential to emerge as Kenya's top tourism source market post-COVID-19, the country's tourism agency said on Thursday.

Fred Okeyo, acting director of market development of the Kenya Tourism Board (KTB), told Xinhua in Nairobi that the Asian nation is currently among the top ten countries that provide tourists to Kenya.

"The Chinese travel quite a lot and the country is one of the fastest-growing outbound tourist markets globally and so the country could emerge as the leading source in the next five years," Okeyo said during the launch of a digital conference solution in Nairobi.

He said that due to the restrictions put in place to curb the spread of COVID-19, flights between Kenya and China are very limited due to low demand for travel between the two countries.

"We anticipate that Chinese tourism will bounce back and we are preparing adequately to be able to tap into that market again at the right time," he added.

The tourism agency said that it is currently engaging with the travel trade sector in China in order to equip them to better attract more tourists into Kenya.

"We are offering Chinese travelers motivation to come to Kenya in the form of unique natural sites and culture," he noted.

KTB said that the growing Sino-Kenya cooperation in many socio-economic sectors makes the east African nation an ideal destination for Chinese tourists.

Okeyo observed that Chinese investments in Kenya's hospitality sector are also a key factor in attracting more tourists from the Asian nation.

Article type: metered
User Type: anonymous web
User Status:
Campaign ID: 18
Cxense type: free
User access status: 3
   

Did you find this article insightful?

Yes
No

100% readers found this article insightful

Next In World

South Korea foils North Korea attempt to hack COVID-19 vaccine makers - media
Australia says 13 soldiers told they face dismissal after Afghan report
South Korea braces for bed shortages as coronavirus cases near nine-month high
Once Australia's COVID-19 hotspot, Victoria goes 28 days without an infection
US teens develop sanitising drone to help clean school during pandemic
UK to launch new watchdog next year to police tech giants
Weekend scorcher: Australia braces for first major heat wave of fire season
Trump is losing Twitter followers every day after losing the election
UN experts sound alarm over AI-enhanced racial profiling
Ontario to limit food delivery app fees amid Covid lockdown

Stories You'll Enjoy