Italian government enlists top influencers to promote COVID masks


  • World
  • Wednesday, 21 Oct 2020

FILE PHOTO: The 76th Venice Film Festival - Screening of the documentary "Chiara Ferragni - Unposted" - Red Carpet Arrivals - Venice, Italy, September 4, 2019 - Chiara Ferragni poses with her husband Fedez. REUTERS/Piroschka Van de Wouw/File Photo

ROME (Reuters) - Top Italian influencer Chiara Ferragni and her rapper husband Fedez have urged their fans to wear face masks, heeding a call from Prime Minister Giuseppe Conte to raise awareness about battling COVID-19.

Ferragni, 33, and Fedez, 31, are especially popular amongst teenagers and interrupted their usual flow of Instagram glamour to stress the importance of masks in curbing infections.

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