Pumping up the volume, conservative runs glitzy EU campaign


  • World
  • Friday, 17 May 2019

FILE PHOTO: Manfred Weber of the European People's Party (EPP) gestures during a press point after a debate which is broadcast live across Europe from the European Parliament in Brussels, ahead of the May 23-26 elections for EU lawmakers, in Brussels, Belgium May 15, 2019. REUTERS/Francois Walschaerts/File Photo

MALAGA, Spain (Reuters) - If top conservative candidate Manfred Weber has achieved one thing in his campaign for EU parliamentary elections that by tradition feel too irrelevant to set pulses racing, it is to introduce power chords and stage flames to his rallies.

Often welcomed onto the podium like a rock star, Weber seeks to boost his chances not only with policy messages but by generating enough buzz to reverse falling turnouts and stem the rise of parties on the far right and left more adept at mobilising their vote.

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