Insight - Family, politicians battle over 'Brand Mandela'


  • World
  • Sunday, 08 Dec 2013

JOHANNESBURG (Reuters) - From political posters to bottles of wine and kitchen aprons, the face and name of Nelson Mandela are a potent commercial and political brand in South Africa. Little wonder it's so sought after - and the source of occasional squabbles.

Following his death on Thursday at the age of 95, the scramble for control of the Mandela legacy - both financial and moral - will involve his family, the ruling African National Congress (ANC), and the Nelson Mandela Foundation he set up to protect his broader message.

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