Local pie of retailing in Vietnam is both bitter and sweet

AEON's fifth centre in Ha Dong in Hanoi attracts many customers with children with many playful areas in the mall. — nemtv

HANOI (Vietnam News/ANN): As one of the most dynamic economies in the region, Vietnam's retail market is attractive for many foreign investors, but it can also be challenging at the same time.

Trang Lê, head of Research and Consulting Services, real estate and retail services firm Jones Lang LaSalle (JLL) Vietnam told Vietnam News: "Vietnam is in the golden phase for economic development, especially in retail."