Thomas Cook brand poised for relaunch next year by Chinese owner


A woman standing outside a closed Thomas Cook travel agents store near Manchester, Britain in October. - Reuters

HONG KONG: Thomas Cook is set to be relaunched by its Chinese owner, who plans to use the 178-year-old British tour operator’s brand on a travel platform targeting European customers.

Fosun Tourism Group, the Shanghai-based company that bought Thomas Cook’s trademark following its dramatic collapse in September, will debut the platform in the first half of next year, according to a person familiar with the plans.

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Thomas Cook , Relaunch , Chinese Owner

   

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