Consumers spent nearly US$8 billion in the first 10 hours of Singles Day, a 24-hour shopping promotion created by Chinese e-commerce giant Alibaba, with infant formula maker Bellamy’s Organic caught up in the world’s biggest online retail event.
Bellamy’s, based in the southern island of Tasmania, apologised to its Australian customers in a Facebookpost Tuesday after complaints from shoppers that they were unable to buy the formula, nicknamed “white gold”, at their local stores.
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