JOHOR BARU: Business-to-business (B2B) sessions to attract Singaporean tourists by connecting travel agents from both sides of the Causeway have shown positive results, says Tourism Malaysia.
Its deputy director-general (promotions II) Lee Thai Hung said one of the business matching sessions was held in conjunction with the three-day Star Karnival Cuti-Cuti Malaysia (SKCCM) at the Paradigm Mall Convention Centre here.
