Promising step in helping the poor


PETALING JAYA: Long-term planning and transparency is needed to ensure the impact of the Sejahtera Madani initiative is sustained and credible, say observers.

The initiative to galvanise public support to combat hardcore poverty, launched by Prime Minister Datuk Seri Anwar Ibrahim, surpassed its RM50mil target by collecting RM120mil in corporate social responsibility (CSR) contributions, which will be channelled to poor and hardcore poor households under the eKasih database.

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