Reaching out: Armizan (centre) and Communications Minister Datuk Fahmi Fadzil (Armizan’s left) interacting with residents of Kg Pachitan in Port Dickson during their visit to the Madani Rahmah Sales and Kenduri Rakyat programmes. — Bernama
PORT DICKSON: The Rahmah Madani Sales initiative has proven to be an effective measure to ease the people’s cost-of-living burden.
Domestic Trade and Cost of Living Minister Datuk Armizan Mohd Ali said the initiative continues to receive strong public support, particularly with its expansion to all regions nationwide, including suburban and rural areas.
He said that apart from providing immediate relief, the programme also serves as a valuable platform for the ministry to engage directly with communities to obtain feedback, including suggestions for improvements and additional stock preferences.
“The community has acknowledged that this programme truly reaches the grassroots and fulfils their daily needs.
“As we know, the allocation for the Rahmah Sales Programme has also been increased. So we hope that the 2026 Budget will further expand the programme’s reach so that more people can benefit from it,” he told Bernama.
He said this during a visit to the Madani Rahmah Sales and Kenduri Rakyat programmes in Kg Pachitan here, held in conjunction with the Madani Ukhwah programme and the Madani government MPs retreat.
In addition to Kg Pachitan, Armizan said the programme was also held at Petanque Field, offering various types of goods at discounted prices.
He noted that public feedback efforts were further enhanced during the two-day retreat, where MPs engaged directly with residents to gain deeper insight into their everyday struggles.
“This initiative goes beyond simply selling affordable goods... it reflects how policy is shaped around the real needs of the people. That’s why the active participation of MPs is crucial in representing the voices of their communities,” he added.
Armizan also said the Rahmah Madani Sales programme includes collaboration with the retail sector as a strategic partner, involving supermarkets and grocery stores to ensure its benefits are more widely felt.
