Tourism Ministry launches contest to spur domestic tourism when state borders reopen

PETALING JAYA: The public will stand a chance to win RM4,000 and other attractive prizes in a competition mooted by Tourism, Arts and Culture Ministry to rejuvenate the tourism sector, says Datuk Seri Nancy Shukri.

In launching the online Cuti-Cuti Malaysia Travel Wish 2021 competition on Wednesday (March 17), the minister said all the participants needed to do was to "tell us where you would like to visit in Malaysia".

“I call on all Malaysians to take the opportunity to send in their entries to promote the beauty and uniqueness of places in the country which they'd like to visit when interstate travel restrictions are lifted, ” she said during the virtual event.

Nancy said the competition was aimed at promoting domestic tourism once interstate travel was allowed.

“The competition will help to publicise domestic tourism products on social media and create demand for those in the tourism and culture industries, ” she added.

She said the competition was an initiative under the National Tourism Policy 2020-2030 to spur digitisation of the tourism sector while revitalising domestic tourism.

Nancy noted the nation’s tourism industry had taken a bad hit last year following the Covid-19 pandemic, resulting in an 83.4% drop in international tourist arrivals last year from 26.1 million in 2019 to just 4.3 million in 2020.

“This resulted in a plunge in tourist receipts by 85.3% from RM86.1bil in 2019 to RM12.67bil last year, ” she said.

The competition was jointly organised by Tourism Malaysia and online tourist magazine Backpackerz.

The two week competition, from March 17 to April 2, offers a RM4,000 travel grant and an iPhone 12 for the first prize, RM3,000 and a Sony PS5 for the second prize and RM500 and an Apple iPod for the third prize.

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