Grab launches GrabSupermarket in Klang Valley


Over 2,500 products and fresh produce are now available on GrabSupermarket.Over 2,500 products and fresh produce are now available on GrabSupermarket.

SOUTH-East Asia's leading super app Grab has launched its first delivery-only supermarket in the region – GrabSupermarket – as part of its continued push into grocery delivery.

Strategically located in the Klang Valley, GrabSupermarket which began piloting a few weeks ago serves online grocery shoppers’ growing demand for a convenient and accessible way to restock their weekly groceries on GrabMart.

GrabSupermarket currently delivers over 2,500 products including a wide and rapidly growing selection of household goods, pantry essentials, beauty and health essentials, and freshly-sourced produce direct from its warehouse and farms.

The Grab delivery service will send the items ordered from GrabSupermarket to the customer the next day at zero delivery fee.The Grab delivery service will send the items ordered from GrabSupermarket to the customer the next day at zero delivery fee.

At zero delivery fee, GrabSupermarket brings affordable and high-quality fresh produce at maximum value and freshness to customers' doorstep within 24 hours.

“The next-day delivery model enables us to ensure the produce is delivered from our variety of partnering farms and suppliers directly to us, and from us to the customers, all within 24 hours, ” said Grab Malaysia managing director Sean Goh.

“We saw an incredible take up of GrabSupermarket among consumers during the pilot phase, with fresh produce such as fresh vegetables, fruits and poultry making up almost 50% of our orders.

“In addition, with GrabRewards, Grab’s Platinum customers save up to a further 5% off all their grocery runs with GrabSupermarket, GrabPay Credits and the Maybank Grab Mastercard Platinum Credit Card.

“Our ambition is to be able to offer the widest selection of groceries at the best prices, maximum freshness and zero delivery fees to every Malaysian household, ” Goh said.

With GrabSupermarket, there will also be more income opportunities for their drivers.

Since commencing its limited pilot in Petaling Jaya three weeks ago, GrabSupermarket has already served thousands of deliveries. With the official launch, GrabSupermarket will be available across the Klang Valley.

A GrabSupermarket personnel picking out ordered items from its warehouse for delivery to customers.A GrabSupermarket personnel picking out ordered items from its warehouse for delivery to customers.

Moving forward, Grab plans to grow GrabSupermarket and expand to more capital cities across the country.

Grab will also continue investing in building an even better in-app supermarket browsing experience to deliver the best customer grocery-shopping experience.

“We have been extremely encouraged by the response from our ecosystem of partners and customers, and we are committed to continue improving to deliver a superior customer experience to all Malaysians, ” Goh said.

GrabSupermarket is an extension of GrabMart, Grab's fast-growing instant retail and grocery delivery service available across eight South-East Asian countries and over 70 cities.

GrabMart counts over 12,000 retail stores as its partners regionally, giving South-East Asian customers a convenient way to access essential and top-selling products on-demand in as little as 30 minutes.

For more information about GrabSupermarket, please visit here.

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