KUALA LUMPUR: The Malaysian furniture industry is doing well despite stiff competition globally, says Teresa Kok.
The Primary Industries Minister said this during the Malaysian International Furniture Fair (MIFF) 2019 trade show Buyers’ Night dinner held at the Malaysian International Trade and Exhibition Centre (Mitec) here yesterday.
Kok said the attendance of buyers from all over the world to MIFF 2019 showed global confidence in the Malaysian furniture industry.
“In terms of market opportunity, the furniture industry is always dynamic in spite of fierce competition and challenging global economics; and Malaysian furniture makers have done very well.
“They have continued to strike forward and with the support of global buyers – like all of you tonight – I believe the furniture industry will continue to flourish.
“Your recommendations to business partners to buy from Malaysia will indeed augur well for our furniture industry’s target to achieve RM12bil in export earnings by this year,” she said in her speech.
However, Kok urged the industry to continue innovating to stay competitive in the global market.
“My ministry urges the Malaysia’s furniture industry to transform from being an original equipment design (OEM) to original brand design (OBM) as innovativeness is an indispensable trait of today’s business,” she said.
MIFF 2019, organised by UBM Malaysia, is back for its 25th edition this year. The Star Media Group is the media partner of the fair.
Held from Friday until tomorrow, this year’s fair spans across 100,000sq m in two venues – Mitec and the Putra World Trade Centre.
Also present at the dinner were MIFF founder and chairman Datuk Dr Tan Chin Huat, its general manager Karen Goi, UBM Asia group managing director for business M. Gandhi and Malaysian Timber Council chairman Datuk Low Kian Chuan.
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