Wooing voters through their love for good food

Tasty reminder: A billboard greeting motorists at Green Lane near Batu Lanchang, Penang.

GEORGE TOWN: From a Johor candidate promising a durian research centre to billboards featuring mouth-watering nasi lemak, GE14 is about winning the hearts, minds and stomachs of voters.

Pakatan Harapan has put up billboards showcasing popular Penang street food along main roads in Penang.

“Our state is small but best like nasi lemak,” one billboard proclaimed.

The rojak and pasembur billboards read: “Penangites of various backgrounds live in harmony, like rojak and pasembur.”

Others depicted images of young coconut, rojak, pasembur and char koay teow, accompanied by statements about fighting corruption, fostering harmony and the foreign investment rate in the state.

Penang DAP election machinery deputy chief Steven Sim, whose team came up with the idea, said there were six variants of the billboards.

About 50 of them have been placed throughout the state.

“In line with the ‘I Love Penang’ theme, the billboards are a representation of our love for good food which Penang is famous for.

“For Penangites, these are things that are close to our heart,” he said.

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