KUALA LUMPUR: The Government is promoting a calorie-conscious society to reduce the high incidences of non-communicable diseases among Malaysians.
Health Minister Datuk Seri Dr S. Subramaniam said since Malaysians are preoccupied with food, it is important for them to make the right food choices.
“At our ministry, all our food is labelled with calories so we know how much we’re putting in. We want to make this a culture everywhere. Already, some of the rest areas along the highways have adopted this concept.
“We need to be fit and exercise whenever possible. Those of us who can afford it can go to the gym but the rest have to find other means,” he said at the launch of the three-day FitForLife KL 2017 health fair here yesterday.
He said the ministry may reduce the number of 24-hour eateries as eating late at night was detrimental to health.
“We’re concerned as statistics show more than half of our population is overweight.
“We also suspect almost 70% of Malaysians are diabetic and half of them don’t know it. They only realise when they lose their eyesight, kidneys or feet,” he added.
The minister congratulated The Star for making health an agenda, which is in line with the Government’s commitment to promote a healthy society.
Also present were Great Eastern Life Assurance (Malaysia) Bhd chief marketing officer Nicholas Kua and Star Media Group Bhd group chief operating officer Calvin Kan.
FitForLife KL 2017 is organised by Star Media Group Bhd with Great Eastern Life as the exclusive event partner.
Kua said the company’s collaboration has enabled it to reach out to Malaysians and provided opportunities to further reinforce its “Live Great” message of adopting a holistic approach to fitness and wellness.
“It is also a great platform for families and friends to come together and be empowered to live healthier and better.
“They can also learn about achieving financial wellness goals in the best way possible,” he said.
Exhibitors were delighted with the good response to the fair.
Ng Choon Siang, brand activation manager of Jasmine Food Corporation, was happy that his products sold out within 30 minutes after the opening.
“We didn’t expect such a large turnout. It must have something to do with the attractive promotions offered.
“We didn’t anticipate this but we will ensure that we have adequate supply tomorrow,” said Ng, a first-time exhibitor.
While waiting for her car to be serviced, Jane Loh chanced upon the fair.
With bargains galore, she walked away with bags full of vitamins, rice and other goodies.
Touted to be the nation’s biggest health fair with more than 50 exhibitors, FitForLife KL 2017 presents the latest healthy lifestyle tips on nutrition, health checks, fitness and diet trends.
Themed “Get Fit. Live Great!”, it aims to inspire Malaysians to lead a healthy lifestyle by being physically and mentally fit.
Nestle Omega Plus is the official wellness sponsor.
The fair is on until tomorrow at Mid Valley Exhibition Centre, Halls 1, 2 and 3. It is open from 10am to 8pm and admission is free.
For enquiries, call 03-7967 1388 (ext 1529/1243/1466) or visit www.facebook.com/starhealthfair