KUALA LUMPUR: Want to blaze a trail in life? Then treat a setback like a stepping stone and don’t give up, says Major Shera Ann Bosco.
“A woman with grit, perseverance and passion – this is a woman who will go places,” said Shera, 40.
“It’s about having the drive to pursue whatever she has set her mind to, come what may. All she needs is a reason to do so.”
Shera will be bringing her characteristic charisma, profound insight and plain-speaking approach to the WOW – Women do Wonders Talk & Bazaar, this Sunday at SEGi University, Kota Damansara.
She will be sharing her insights on a panel discussion entitled Trailblazing Women with CIMB Investment Bank CEO Datuk Kong Sooi Lin, producer/actress Puan Sri Tiara Jacquelina and PurelyB founder Jesrina Arshad, moderated by WOMEN:girls founder Low Ngai Yuen.
AirAsia X Bhd chairman Tan Sri Rafidah Aziz and AirAsia Bhd CEO Aireen Omar will also be speaking on that day. There will also be a showcase by Hong Kong entertainer Maria Cordero.
Shera is a trailblazer twice over.
She is a woman in the male-dominated military, having served 22 years in the Royal Malaysian Signals Regiment of the Malaysian Army.
And she is the co-founder of the Caring Moms (CM) Facebook group.
Since she co-founded it in April last year with automotive engineer Umesh Narasimhaiah, CM’s ranks have swelled to almost 63,000 members, with a waiting list numbering in the thousands.
An extremely active platform, CM facilitates buying and selling, both goods and services – but only mothers may be sellers.
It was created to grow the economic power of Malaysian mothers, and to create a strong support base and network for both working and stay-at-home mums.
Members range from home cooks to jewellery enthusiasts to massage therapists and babysitters.
Shera, herself the mother of a seven-year-old, felt that mothers were often sidelined in the business world.
“It is assumed that their focus will only be on their kids. But so many mothers are so talented,” she said.
CM allows many of its members to focus on their kids and build small business empires as well.
Since its inception, its founders have also refined and revised its operations – there is even a separate section for job recruitment.
One of three tireless administrators of the site, Shera still works full time and holds down what is the most important job of all to her – mother to Julian.
She’ll be sharing her secrets to success – and amazing multi-tasking skills – at the talk this Sunday.
“I think everyone who attends the talks will benefit – but the ones who will benefit the most are those who are hungry for some inspiration, or need some motivation or just someone to tell them that ‘yes, it is possible, to do something and be someone’.
“An opportunity to listen to inspiring people and how they succeeded will give us all ideas on how to craft our own success,” said Shera.
In addition to the talks, a speciality bazaar curated by CM promises almost 100 carefully-chosen vendors selling artisanal and hand-crafted products, and food with the feel of home.
With stalls located in the hall and canteen, the bazaar will be held from 9.30am to 7pm on Sunday.
Talk participants stand to win 66,000 AirAsia BIG Points, which can be redeemed for two return flight tickets to places like Krabi, Hanoi and Lombok, among others.
AirAsia is Star Media Group’s partner for WOW, a month-long celebration of women held in conjunction with International Women’s Day, which fell on March 8.