Organisers eye world record during Hello Kitty 40th bash

Johor Tourism Department director Dr Badrul Hisham Kassim and the Hello Kitty mascot unveiling the Hello Kitty 40th Anniversary invitation card at the Sanrio Hello Kitty Town in Nusajaya.

NUSAJAYA: Some 3,000 diehard fans of Hello Kitty are expected to converge at the Sanrio Hello Kitty Town in Puteri Harbour Indoor Family Theme Park here on Nov 1 in an attempt to set a world record for the largest Hello Kitty fans gathering.

Sanrio Hello Kitty Town general manager Fahruddin Najumudeen said fans were expected to come from different countries in the region to celebrate the character’s 40th anniversary, which falls in November.