PETALING JAYA: Students from 30 schools throughout the country will benefit from the generous sponsorship of thousands of copies of The Star by HSBC Bank Malaysia Bhd this year.
HSBC is sponsoring 63,000 copies of the newspaper under the Star-NiE (Newspaper-in-Education) programme throughout the school year.
This is the first year HSBC has made such a commitment even though it has contributed to many other educational and environmental programmes over the years.
HSBC Public Affairs head Elizabeth Wee said using newspapers in the classroom was a great way to learn.
“We’ve always been very supportive of educational projects, and Star-NiE is an excellent programme which we are happy to contribute to,” added Wee.
She presented the bank's pledge to The Star’s deputy group chief editor II Datuk Wong Chun Wai at Menara Star yesterday.
“What I also like about the Star-NiE programme is that teachers are trained on how to use the newspaper as a teaching tool,” said Wee.
She added that the sponsorship was in line with HSBC’s approach to corporate social responsibility and emphasis on the importance of the English language.
Also present at the event was The Star’s senior editor, education, Leanne Goh and assistant circulation manager Stephen Yap.