PETALING JAYA: Gossips on artistes harped on the trivial side and gossip columns are popular as they make a good read, said a retired columnist.
“These short and juicy tidbits are the ones that readers look for when they read the newspapers and magazines,” said Bahyah Mahmood (or BAM), who has had her share of scoops and gaffes under the hottest gossip column “Syhhh....BAM” in Mingguan Malaysia for more than 20 years.
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