KUALA LUMPUR: Guinness Anchor is re-branding itself to keep pace with the younger generation by changing its bottle design and having a new tagline: Someone’s Going To Do It. Why Not You?
Its slimmer bottle will greet stout drinkers in all clubs, restaurants and kopitiams while a million-dollar advertisement blitz of Guinness’ fictitious character Adam King will be screened in cinemas nationwide.
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