KUCHING: Sarawak aims to woo some 23,000 expatriates in Balikpapan, Kalimantan, as part of its efforts to tap the huge tourism market in the East Asean Growth Area.
State Tourism Minister Datuk Abang Johari Tun Openg said that besides taking their holidays in the state, the expatriates, who were working largely in the gas and oil industry, might be interested in using healthcare facilities here.
Travel between here and Balikpapan would be made easier when Malaysia Airlines launches a direct twice-weekly service between the two destinations next month.
The national carrier currently operates direct flights between here and Pontianak.
The growth area covers Brunei and parts of Indonesia, Malaysia and the Philippines, and has a combined population of 50 million.
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