500 companies to showcase products at fair


  • Nation
  • Saturday, 15 Feb 2003

BY DALILAH IBRAHIM

KUALA LUMPUR: While the 13th NAM Summit at the Putra World Trade Centre here is closed to the public, the closest they can get to the venue is by visiting Showcase Malaysia 2003, to be held at the complex next to the main building of the PWTC. 

The fair, organised by Matrade, would feature Malaysian manufactured products and is a platform for international traders seeking to establish contacts with their counterparts in the country. 

Prime Minister Datuk Seri Dr Mahathir Mohamad would open the event on Tuesday.  

Some 500 companies would be taking part in the exhibition.  

Matrade chief executive officer Merlyn Kasimir said local businessmen should use this opportunity to widen their contacts.  

“We also want to take advantage of the wide media coverage that will be given to the summit to show our products and services to the rest of the world,” he said.  

He also said the public could also learn more about the products available in the country, adding that Matrade had invited schoolchildren from around the Klang Valley to visit the exhibition as a learning experience.  

Kasimir said the exhibition would occupy a total of 14,000 sq metres including three air-conditioned tents at the DBKL pasar tani site behind the Tabung Haji office in Jalan Ipoh. 

The entrance to the exhibition would be via Jalan Rahmat off Jalan Ipoh since PWTC would be closed to the public.  

“Delegates of the NAM Summit will be visiting the exhibition from time to time,” Kasimir said.  

He said that unlike other product exhibitions, Showcase Malaysia would feature a lifestyle concept whereby a real-life backdrop would be used to display the products.  

“There will also be cooking demonstrations, batik printing, and cultural shows throughout the exhibition,” he said.  

 

Kasimir added that there would be 17 product clusters at the exhibition, including individual pavilions for home-grown Malaysian multinational companies. 

 

They include Petronas, MISC, Multimedia Development Corporation, Malaysia Airports Berhad, Proton, Tenaga Nasional Berhad, Sime Darby Berhad, Perodua Sales Sdn Bhd, Sapura Holdings and Edaran Otomobil Nasional.  

Among the products and services to be displayed under this category were the national cars, lorries, buses and motorcycles, the Eagle light aircraft, light monorail transit system, Multimedia Super Corridor, KL International Airport, petroleum industry, logistic services, property development, telecommunications and electrical equipment.  

Admission to the exhibition, which ends on Feb 26, is free. 

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