Hitting the right note with megastar concerts


Unfair competition?: Like Taylor Swift, Coldplay played six concerts in Singapore.— Photo Coldplay/X (formerly Twitter)

WHEN Coldplay played in Jakarta last November, it is estimated to have boosted the Indonesian economy by approximately US$53.5mil (RM250.7mil).

Organising mega-concerts by international superstars is seen as an effective way to boost the economy and enhance the national image. It’s understandable, then, that there is some envy around South-East Asia over Singapore signing an exclusive deal for six concerts by Taylor Swift this week.

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