Foundation shows support for recycling


On their rounds: Lim (right) and Chong at one of the recycling bins in Sunway Giza.

THE J.C. Jacobsen Foundation, the charity outreach arm of Carlsberg Malaysia, invites members of the public to recycle and do their part to help the underprivileged community.

The foundation, in partnership with Community Recycle for Charity (CRC), has channelled RM15,000 raised from its inaugural fundraising dinner for the construction of six recycling bins/counters located in food and beverage centres and commercial areas.

J.C. Jacobsen Foundation chairman Datuk Lim Say Chong made a visit to check on the condition of the recycling bins in Sunway Giza recently with CRC representative Ken Chong.

Lim was briefed on the locations and collection schedules of the recycling bins in Sunway Giza, Puchong Jaya, Cheras ULIK, Mahkota Cheras, Cheras C180 and Seri Hartamas.

“We believe that through recycling, we can reduce waste and preserve the sustainability of the earth.

“With more easily accessible recycling bins in high traffic and population areas, we hope that communities will deposit their usable pre-loved items for recycling and donation purposes,” said Lim.

“I am pleased to learn that within the short span of one day, this bin at Sunway Giza was already 20% filled with items that could be recycled. It is definitely a promising start and a good indication that our society has reached a certain level of maturity and is committed to recycling. Together, we can ‘brew’ a better, greener future,” he added.

Chong said, “On behalf of CRC, I would like to thank J. C. Jacobsen Foundation for its financial contribution. With that donation, we can build more bins, collect more recyclable items, be it for recycling or re-sale purpose, which in turn would become useable items or generated into cash for charitable organisations.”

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