Shell goes further north in promoting road safety programme


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  • Tuesday, 27 May 2014

LIMBANG: Over 250 students from 16 schools here participated at the local series of the Shell Traffic Games (STG) over the weekend.

For Shell, the event here was part of its relentless pursuit of road safety education in the state.

Sarawak Shell land transport operations head Rano Akat said through STG, the group could show its commitment in working with its partners from government agencies in creating greater awareness of road safety amongst the youth participants.

“As a responsible corporate citizen and Sarawak’s long-term partner in progress, Shell has invested in STG to nurture and inculcate road safety awareness in young minds for over half a century.

“The programme’s ultimate aim is to reduce accidents and fatalities by raising awareness on road safety in participants who come from schools all over Malaysia,” he said at the closing ceremony here on Sunday.

To date, about 3,000 students in Sarawak have become ambassadors of road safety by becoming STG alumni members.

Citing forecasts that the number of cars was expected to triple worldwide by 2050, Rano said: “At Shell, we are constantly finding innovative ways to move more people as well as goods safely, cost-effectively and with reduced impact on the environment via the Smarter Mobility approach — using smarter products, smarter infrastructure and smarter usage.”

Rano explained that smarter mobility involved providing customers with information and advice to help them make smarter choices and promote good habits.

STG is run in every division across Sarawak, culminating in a state-level final where winning schools from each division participate. From here, champions go on to represent Sarawak at the national finals.

On average, the programme involves some 20,000 students from all over the country every year.

The Limbang outing was the second leg of STG in the state, the first being the Mukah affair on Saturday.

SK Melayu Pusat and SMK Kubong were announced as Limbang champions for the primary and secondary school categories, respectively. They will face the other 10 divisional winners in the state–level finals in Kuching this October.

Shell allocates over RM1mil annually to implement STGs throughout the country, including a yearly allocation of over RM300,000 for Sarawak.

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