Donate old handphones and save a turtle


Gama division manager (marketing) Alexius Liew (left) presented a mock cheque of RM2,843 to WWF Malaysia manager (major donor and corporate engagement) Susan Chong (right) while Nokia senior manager (operations, regional sustainability) Francis Cheong (centre) looks on during the Nokia Recycling Roadshow in front of Gama, George Town on Friday (April 25). Pix by EDMUND NGO. April 25, 2014.

MALAYSIANS can play a part in the country’s wildlife conservation efforts by recycling their old handphones during the Nokia Recycling Programme.

Together with its long-term partner Gama Supermarket and Departmental Stores Sdn Bhd, Nokia will channel US$1 for every complete old handphone collected at the supermarket to WWF Malaysia’s marine turtle conservation project in Malacca.

Speaking during the Nokia Recycling Roadshow in front of Gama recently, Nokia senior manager (operations, regional sustainability) Francis Cheong said besides saving the environment, this project would also help save a turtle.

“Those who do so also stand a chance to win a grand prize, which is a Nokia Lumia 1020, and 20 consolation prizes of RM30 eco-hampers when the campaign finishes at the end of this year,” he said.

Gama division manager (marketing) Alexius Liew said the supermarket had been partnering Nokia in this recycling campaign since 2011, receiving US$1 for every complete handphone collected.

“This year, the campaign becomes even more meaningful with the proceeds going to WWF Malaysia,” he said, adding that both the companies would continue their collaboration for the long term.

The public can recycle their old handphones at the customer service counter in Gama in George Town. For those outside of Penang, they can find recycling points by logging on to www.nokia.com.my.

Liew also presented a mock cheque of RM2,843 to WWF Malaysia manager (major donor and corporate engagement) Susan Chong. The funds were collected from last year’s handphone recycling campaign.

Muhammad Doffya Satrya, 28, who runs a shop selling and repairing handphones, brought over 200 old handphones to be recycled.

“This is the number of handphones I collected from my customers within five years.

“Usually, they prefer to change their phones rather than repair them. After I salvaged the reusable parts, I didn’t know what to do with the phones.

“Then, I heard about the Nokia recycling programme and I brought the eight boxes of old handphones to be recycled today,” he said, adding that he would encourage his friends in this business to do the same.

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