DiGi holds special day to thank loyal customers


  • Community
  • Thursday, 03 Oct 2013

Henrik Clausen, CEO of DiGi (5th from left) and his management team leading out 1,500 DiGizens for DiGi¿s WWW Internet For All day in Kuala Lumpur

Once again, DiGi Telecom-munications Sdn Bhd (DiGi) painted Klang Valley yellow in a bid to celebrate its loyal customers in an event themed “Customer First Day”.

About 1,500 DiGizens showed their “We Will Win” spirit to connect and engage with customers in an Amazing Race-like challenge as part of the company’s show of appreciation for its customers continued support.

Its chief executive officer Henrik Clausen was also present along with members of the management team, who also took part in the challenge.

“Customers have always been a priority to DiGi and making them central to our business has become a large part of what we do every day.

“Apart from appreciating our loyal customers, today’s activity is to further instil a ‘customer first’ mindset among DiGizens as we believe that driving a truly customer–centric business is a shared responsibility for all of us in DiGi,” said Clausen.

True to the company’s Internet For All mission, DiGizens completed the Amazing Race-like course powered almost entirely by the Internet.

They used social media apps such as Facebook, Twitter and Instagram to solve puzzles and find out what kind of fun tasks they had to carry out as part of the customer engagement activity.

The event included treating customers to personally hand-delivered coffee, pizzas, flowers and chocolates.

Customers also received “Thank You” cards offering them a free one-month Tablet Plan with 500MB Internet access.

The fun was also extended to all 21 DiGi stores nationwide, where walk-in customers were treated to goodies and serenaded by entertainers and retail staff.

DiGi is an affiliate of Telenor Group.

“Customer First Day” is part of Telenor’s global exercise to appreciate loyal customers in all of its 13 markets, reaching 150 million customers worldwide.

Malaysia was the first market within the Telenor Group to celebrate this special day with the participation of Telenor’s board of directors.

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