There's much joy in one bottle

  • Community
  • Thursday, 26 Sep 2013

IN AN extraordinary feat, 26,213 plates were washed using a single 800ml bottle of Joy dish-washing liquid, creating a new Guinness World Record for the “longest line of washed plates”.

The event, held in Bukit Jalil National Stadium recently, by Procter and Gamble (P&G) began with guests consuming free plates of nasi lemak.

The plates used were then washed using the bottle of JOY.

On washing all the plates, there was detergent still left in the bottle.

The washed plates were then lined in rows on the field by volunteers for verification by Guinness World Records representative Blythe Fitzwilliam.

Fitzwilliam later confirmed that the plates stretched as far as 6.8km.

Record Breaking: (from left)  Fitzwilliam, Kurup and de La Giroday.
Record-breaking feat: Kurup (centre) and de la Giroday (right) showing the Guinness World Record  certification while Fitzwilliam looks on.

P&G Malaysia and Singapore chief executive officer Nicolas de La Giroday said the company’s aim was to improve life in small but meaningful ways.

“The superior technology removes oil fast. The lesser time spent on dish washing will leave more time for the family,” he said.

Guest of honour Minister in the Prime Minister’s Department Tan Sri Joseph Kurup commended the Joy team for choosing nasi lemak.

“This will put Malaysia and nasi lemak on the world map and it is heartening to see so many Malaysians here as one.

“My heartiest congratulations to the organising committee for having achieved this feat in conjunction with Malaysia Day,” he said.

Joining in the fun were Joy ambassadors actress Sharifah Shahirah, TV producer Wong Chui Ling and other celebrities.

Joy, to be available at all retail stores nationwide from Oct 1, comes in three variants — Refreshing Lemon, Sparkling Lime and AntiBac.

The recommended retail prices are RM4.95 for a 250ml bottle and RM13.95 for a 800ml bottle.

Refill packs are also available at RM3.50 (200ml) and RM9.95 (600ml).

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