THE recent collaboration between Ford Malaysia, Sime Darby Auto Connexion (SDAC) and Golden Screen Cinemas (GSC) helped fulfil a young boy’s dream of experiencing the all-new Ford Focus.
The first-of-its-kind cinema activation engaged GSC patrons around Malaysia with entertaining and interactive in-theatre commercials featuring local celebrities, including Jin Lim and Reuben of JinnyBoyTV.
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